Not all families in Afghanistan have access to clean and safe drinking water. The lack of clean water affects sanitation, health, food supplies, food preparation and economic development. With these issues, a product that aims to provide easy access to a pure and safe drinking water was conceptualised. Sorkh Wa Safid Mineral Water and Food Industries through its flagship product helps in giving easy access to pure and safe mineralised water. Safe drinking water is not just the idea but also to provide additional health benefits to the consumers. With these ideas in mind, FINE Mineral Water was produced.